DISQUS

10e20: 2008 Presidential Candidate Search Marketing Face-off

  • Yasmin M · 2 years ago
    I just came back from a conference where they had a panel talk about what percentage of your marketing budget should go to Internet/digital space, and while they couldn't come up with a rule of thumb, the consensus was that it should be between 20%-35% of your budget. How that that compare with what the presidential hopefuls are doing? I can't wait for your next installment on this topic. I hope Hillary does better!
  • Chris Winfield · 2 years ago
    Excellent overview Jake - I'm definitely looking forward to the next 3 parts :)
  • alec · 2 years ago
  • RadioHead · 2 years ago
    Im all for Giuliani!!
  • Steve Bosley · 2 years ago
    Interesting analysis Jake. We've just taken a look at the use of paid search in the campaign and were surprised to see that less than 1/2 of the candidates are running ads. Surprising given the number of voters using search to get information on the candidates.

    If interested, please take a look:

    Voters Are Searching But Campaigns Aren’t Advertising: Analyzing PPC Results for 50,000+ Google & Yahoo Political Searches
  • RON PAUL 4 PRESIDENT · 2 years ago
    PLEASE, my fellow Americans, quit being dooped by whomever is all over the media coverage...most of their platforms are weak!
    RON PAUL is the ONLY candidate who doesn't waver or waffle, doesn't accept donations from special interest groups, and has the right idea for this country...less government, stronger economics, LESS GOVERNMENT. The constitution needs to be read again by all Americans...we've strayed from actual liberty and freedom, and it's costing us dearly.
  • PaidSearch2008 · 2 years ago
    Great overview of the topic Jake! Apparently the Presidential Campaigners are far behind in SEM/O. The Cybersquatters have already prepared for the 2008 campaign and beyond with 1000's of Domain name combinations of possible candidates. It looks like the Giuliani "tech team" have been short-sighted in their domain name choices.
    I have to agree with you Jake!
    Come visit Ctoads.com to see all the views on our candidates for '08. Clean Thoughts on a dirty wall! Take an opposing view and you could be setup for a battle!
  • PaidSearch2008 · 2 years ago
    The link to Ctoads.com:

  • cody winkle · 1 year ago
    Raka Obama you do not know what you are doing and I bet no one is going to vote for you. I would not loose your temper in the next debate today in louisianna but if you do they will surley not going to vote. P.S. and also we do need a christian government leader not a athiest and also elephants are way better than donkeys eeeeeeeeeeeeehaw!!!!!!!!!!!!!!!!